We’re Obsessed With This Sustainable Swedish Brand

They’re also open about the fact that the journey to sustainability is just that — a process. “Sometimes it feels like we don’t know anything, either,” said Wallenstam, the youngest of the sister trio, as she and her older sister Karin walked me through their spring ‘20 collection in the brand’s Stockholm showroom. Instead of letting the unknown get them down, the brand began measuring their eco footprint in 2017, which they post to their website each year, in order to learn how they can improve it. By calculating the brand’s specific water and waste consumption, as well as their carbon footprint, they were able to learn details about the fabrics and practices that they were utilizing, including information that could reflect negatively on Dagmar. 

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